Many businesses struggle to grow their sales, often hitting a plateau where traditional methods no longer deliver results. I provide business owners and leaders with a proven solution—functioning as your Fractional Chief Revenue Officer (CRO) to build, lead, and optimize your sales organization when you need it most.
Unlike traditional consulting that hands you a playbook and leaves you to figure it out, I take a hands-on approach, developing and implementing sales programs that drive measurable, lasting growth. The goal? To help you build a high-performing sales engine that generates record-breaking revenue and delivers long-term success.
As the Founder & CEO of G Squared Advisors, I leverage decades of expertise in sales leadership, business strategy, and revenue growth to help small and mid-sized businesses scale effectively. My approach is fully customized to your company’s needs, focusing on both strategic and tactical improvements to drive aggressive, sustainable revenue growth.
How I Help Businesses Scale
🔹 Sales Strategy – Multi-year revenue forecasts, go-to-market planning, sales territories, quotas, and growth initiatives.
🔹 Sales Process Development – Clearly defined sales stages, CRM integration, key objectives, and structured sales workflows.
🔹 Sales Management – Team evaluations, pipeline optimization, sales metrics, coaching, and forecasting tools for consistent success.
🔹 AI & Sales Technology Stack Development – Leveraging AI-driven tools and cutting-edge technology to enhance efficiency, streamline operations, and improve decision-making.
🔹 Sales Accountability & Performance Tracking – Weekly coaching sessions, KPI monitoring, and performance reviews to ensure continuous improvement.
🔹 Hiring & Team Growth – Talent acquisition, customized compensation structures, and a strategic onboarding process to build a world-class sales team.
🔹 Sales & Prospecting Training – LinkedIn-based prospecting courses, customized training programs, and targeted coaching.
🔹 DISC Training – Behavioral analysis education to improve communication, hiring, and team performance.
🔹 Value Proposition & ICP Workshops – Defining your true value proposition and ideal client profile to refine targeting and maximize conversions.
Every engagement is fully tailored to your business—no cookie-cutter solutions, just proven strategies designed for long-term revenue growth.