G Squared Advisors

 A true client services powerhouse is reflected in Gregs work ethic. He has exceeded our expectations in designing and streamlining our sales process. He invigorated not only the Sustineo executive team but our sales team, with his knowledge and organizational skills through precise execution.

 After thorough analysis of our existing CRM, Greg worked with us to develop a comprehensive understanding of where our system lacked the mechanisms to be successful and, implemented new ideas that will certainly improve our sales process and positively impact our future client growth.  

 My partner and I worked with Greg over the course of 6 months to streamline and improve our sales process. Greg helped us think dispassionately about our sales process as a numbers game, and how we should best communicate with our sales team to ensure they are following best practices.

We walked away from each session meeting with Greg with actionable items that we were able to implement to quickly impact our sales process.  Highly Recommend

 I can recommend Greg without hesitation. He assisted us with the setting-up of a discrete sales team virtually from scratch: Everything from recruiting, to comp-plan design, to process and workflow, to reporting and training. He also helped train and guide the manager of that team. He was particularly careful to understand the culture and ethos of our business, and to ensure that the work he was doing was a good fit with that. And throughout this engagement, he was focused, highly communicative and a pleasure to work with. Greg brings a lifetime of experience to the role, and it shows. 

I hired Greg as my Fractional VP of Sales at a time that I needed to gain more sales traction. I knew my sales team needed and deserved more focused attention, coaching, and expertise than I had to offer. 

From day one Greg dove right in, getting to know everyone, better understand the business and what systems existed, and then developed a plan of attack.  What I appreciated most about working with Greg is that his approach and plan were customized to the specific needs of my business.  I never once felt that he was trying to fit my business or my team into a one-size-fits-all box, which was important to me.  

He executed every single action item or deliverable that he said he was going to.  Integrity at its finest.  He has been very focused and intentional about the outcomes.  It is evident that he lives and breathes to help his clients be successful.  He truly cares about results.

My team now has a solid foundation and the confidence from his group and 1:1 coaching, clearly defined goals, systems to better track their sales activities, and a clear path forward to be successful.  The energy has positively shifted within the team throughout his engagement, and I’m really excited to see what the future holds.

My only regret is that I didn’t hire him sooner!

 Greg and I have worked together on a couple of clients and I would highly recommend him if you need someone to drive your sales team to the next level. He is an experienced sales leader and sets the pace for your team. He drives accountability and discipline and creates the structure your team needs to be successful. Greg is a master at what he does and is driven to get results. 

I brought Greg in to collaborate on an e-bike manufacturing client in the early stages of implementing the Entrepreneurial Operating System (EOS). 

Over a 3-month period, he helped the company establish and implement a sales process from scratch, trained and initially led the sales team, and set the conditions for long term sales objective attainment. 

His knowledge, skill, and accountability processes were just what this client needed and were instrumental creating an accountable B2B sales team that generated a new source of revenue in addition to their previous B2C channels. 

I truly enjoyed working with Greg and he'll remain my go-to for fractional sales leadership and implementation.